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This TikTok-Famous Eyeshadow Stick With 28,000 Five-Star Amazon Reviews Is on Sale for Its Lowest Price in Years

Stock up on this creamy eyeshadow that doesn't budge.

By Fernando Snellings Plus Icon

Fernando Snellings

Recent Articles by Fernando Snellings

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March 11, 2024, 6:15pm

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Julep Eyeshadow Stick and swatch against white backgorund

Photos Courtesy of Julep

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Spending precious time in the morning blending out eyeshadow can be a drag — but it doesn’t have to be. A quick swipe of a creamy eyeshadow stick can add effortless dimension in seconds, and there’s one clear winner in the category. The Julep Eyeshadow Stick is the top seller on Amazon with over 27,000 perfect reviews that rave over its gorgeous finish and how easy it is to apply — and today you can get it on sale on Amazon for its lowest price in years.

The Julep 101 Crème to Powder Waterproof Eyeshadow Stick comes dual-ended, with the beloved formula on one end and a convenient built-in smudging tool on the other, making it ideal for taking along for touch-ups or glamming on the go. Candelilla wax makes the smooth-gliding shimmer gentle enough to apply on delicate skin, while the depositing nourishing antioxidants and vitamins C and E. Plus, the shadow is both waterproof and crease-proof, so whether you’re wearing it for long hours or are headed to the beach, you can rest assured that your look will stay in place.

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Testers love the creamy formula and the longevity of wear of the product, with one shopper saying, “I’ve purchased this eyeshadow over 10 times, and each time, I’m reminded of why I keep coming back. The consistency in its quality, rich pigmentation, and staying power make it a staple in my makeup routine.”

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@reaganbaylee

BEST SELLING EYESHADOW STICK 👀 Today we’re talking about the #1 eyeshadow stick on @Amazon from @Julep Beauty ✨ #eyeshadow #beautyreview #julepbeauty #julepbeautypartnership

♬ original sound – Reagan Baylee

As one of the most popular TikTok beauty products, the Julep Eyeshadow Stick boasts over 1.5 million views on the app, with beauty lovers of all ages and skin types sharing reviews and tutorials on the holy grail eye-enhancer.

We recommend you run to grab one — or several shades — for yourself before the deal is gone for good. With such a cult following, we doubt it’ll stay in stock for long.

Sign up for WWD Shop’s newsletter to get the scoop on the best in beauty and style with in-depth reviews of exciting new releases and buyer’s guides to find the products you need to try ASAP.

Julep Eyeshadow Stick and swatch against white backgorund

Julep 101 Crème to Powder Waterproof Eyeshadow Stick

#1 Amazon Bestseller
Amazon Top-Quality Store Badge on Google: 4.6/5 stars

$8.50 $10.70 21% off

Buy Now At Amazon

Price upon publish date of this article: $8.50

Before you go, check out our editor-tested list of best eyeshadow palettes:

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Meet the Author

Fernando Snellings is a contributing beauty and fashion writer for WWD. An alumni of the School of Visual Arts, Snellings has worked in various roles in the fashion industry for several years. As a freelance writer, he actively keeps his finger on the pulse on the latest fashion and beauty trends, including secret Amazon deals.

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