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The Greek Brand Beauty Insiders Swear By Just Released a Serum That Runs on… Greek Yogurt?
Korres' Protein Facial is a four-step routine that will hydrate and nourish your skin amidst winter dryness.
By Stacia Datskovska Plus Icon
Senior Commerce Writer for WWD
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Courtesy Cavan Images/Darya Kisialiova/Getty Images, Korres
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Shop Korres’ Greek Yogurt–Powered Protein Facial
Korres Protein Facial Set
Buy Now at korres $99 Jump to Details
Korres Greek Yoghurt Probiotic Foaming Cream Cleanser
Buy Now at korres $32 Jump to Details
Korres Smart Yoghurt Probiotic Super Serum
Buy Now at korres $55 Jump to Details
Korres Greek Yoghurt Wide Awake Eye Gel Roller
Buy Now at dermstore $35 Jump to Details
Korres Smart Yoghurt Probiotic Gel-Cream
Buy Now at korres $45 Jump to Details
View more +
Korres, a beloved Greek skin care brand that originated from Athens’ oldest apothecary, knows exactly what its modern-day consumers want. Rooted in botanical ingredients, skin-friendly textures, and science-backed results, Korres’ lineup of serums, creams, body cleansers, fragrances, hair masks, and shampoos has been a go-to for millions of picky beauty mavens across three decades. Now, a new Korres hot commodity has entered the chat, and it’s aiming to soothe your sensitivities, restore hydration to your skin barrier, and boost its radiance — all courtesy of one key ingredient. Greek yogurt.
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Meet the Korres $99 Protein Facial Set, which went live Thursday and is already on the path to becoming one of the brand’s top-performing offerings. The four-piece kit is made up of the Greek Yoghurt Probiotic Foaming Cream Cleanser, Smart Yoghurt Probiotic Super Serum, Greek Yoghurt Wide Awake Eye Gel Roller (also sold separately at Dermstore and other retailers), and Smart Yoghurt Probiotic Gel-Cream. Its prebiotics and probiotics are sourced from none other than the aforementioned Greek yogurt, which is fitting considering Korres’ place of origin. Together, the components work to cleanse, nourish, and depuff, leading to a balanced, resilient complexion that bypasses inflammation and uneven texture.
Korres Protein Facial Set
$99
Price upon publish date of this article: $99
During the Protein Facial Set’s clinical trial rounds, “100% of subjects [noticed] soothed skin,” and “100% reported a more rejuvenated under-eye area,” according to Korres. The four products are all dermatologist- and ophthalmologist-approved, meaning you aren’t likely to experience irritation from them (the opposite, in the form of healing, is promised here).
The yogurt-based essentials come with a chic makeup bag; introducing them into your routine, morning and night, is simple as can be. To start things off, massage a dime- to quarter-sized amount of the Probiotic Foaming Cream Cleanser into your face and even neck, making sure to “focu[s] on [the] T-zone, nose, and chin,” which tend to be the oiliest spots, before washing it off. After your just-cleansed skin dries to slightly damp levels, proceed to apply two to three drops of the Probiotic Super Serum. To make sure the topical really seeps into skin, use the Wide Awake Eye Gel Roller as a kind of circulation-benefitting lymphatic drainage tool. Korres recommends rolling under the eyes specifically, from the inner corners to the outer corners, but there’s also nothing wrong with spreading the love to your cheeks and forehead as well, so long as you remember the “outward and upward” philosophy.
Last but not least, put a thin layer of the Probiotic Gel-Cream to the face and neck, sealing in all that goodness and simultaneously drenching your complexion in much-needed moisture.
Collectivism and community prevail as some of the most important values in traditional Greek society, so of course Korres had to incorporate a bit of that magic into its fresh launch. The beauty company unveiled a 28-day challenge in which shoppers can document their experiences with the Protein Facial Set for a month, complete with “guided check-ins at Day 7, Day 14, and Day 28.” A reward is given out at the end, though the real treat is being able to witness improvements in your skin’s firmness and hydration over time — alongside other Korres devotees.
To set the tone for this initiative, Korres has shared an inside look at the before-and-afters of everyday individuals who used its latest release for the first time. Immediately, the following details stand out in the photos: way less redness, a reduction in breakouts, and a covetable, healthy glow seen on the participants.
Your skin just called: It says you’re next.
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Shop the Skin Care Releases Separately
Korres Greek Yoghurt Probiotic Foaming Cream Cleanser
$32
Strip your face of the “noise” it accumulates over the course of a busy day, including dirt and dust (and even the most stubborn of makeup). The cleanser can be worked into a lather quickly and doesn’t leave skin feeling parched. Vitamin- and protein-rich Greek yogurt here is joined by gentle oat milk, microbiome-blessing marine algae extract, and other good-for-you components.
Price upon publish date of this article: $32
Korres Smart Yoghurt Probiotic Super Serum
$55
An overachiever that avoids heaviness or greasiness, this serum should be applied both in the AM and PM (keep it consistent for best results). Behind its moisturizing prowess is hyaluronic acid (which also works overtime to mitigate signs of aging and replace them with plumpness), as well as ginger extract, the anti-inflammatory bisabolol, and Korres’ WaterPatch technology for 48 hours of quenched skin.
Price upon publish date of this article: $55
Korres Greek Yoghurt Wide Awake Eye Gel Roller
$35
Greek yogurt + caffeine = the best your under-eyes have ever looked. This tiny but mighty innovation battles dark circles and puffiness, leaving brightness, suppleness, and freshness in its wake. A cooling metal roller distributes the formula effectively; if you want to go the extra mile, plop it in the fridge the night before.
Price upon publish date of this article: $35
Korres Smart Yoghurt Probiotic Gel-Cream
$45
A moisturizer to replace all moisturizers, the Korres Smart Yoghurt Probiotic Gel-Cream absorbs fast and has a consistency you’ll find absolutely delightful. Apply after the serum and take advantage of the squalane featured inside (the natural emollient will ensure softness-slash-dewiness is the name of the game for your face from now on).
Price upon publish date of this article: $45
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Meet the Author
Stacia Datskovska is a Senior Commerce Writer at WWD. Previously, she worked at ELLE DECOR as an assistant digital editor, covering all things luxury, culture, and lifestyle through a design lens. Her bylines over the past five years have appeared in USA Today, Baltimore Sun, Teen Vogue, Boston Globe, Food & Wine, and more. Prior to joining ELLE DECOR, Datskovska learned the ins and outs of e-commerce at Mashable, where she tested products, covered tentpole sales events, and curated gift guide roundups. She graduated from NYU with a bachelor’s degree in journalism and international relations. Datskovska regularly reports on buzzy beauty releases from legacy brands that live up to their hype.
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