Amazon Prime Day’s beauty deals are live with discounts on your favorite lip masks, eyeshadow palettes, and hair styling tools. Sol de Janeiro just entered the chat with discounts on the brand’s bestselling body sprays, body lotions, and most excitingly, the Sol de Janeiro Brazilian Bum Bum Cream, on sale for 20 percent off.

With a gourmand scent and quick-absorbing formula, Sol de Janeiro’s Brazilian Bum Bum Cream is one of the best body creams you can buy this summer. The formula includes a bevy of Brazilian ingredients, including guaraná extract to help firm skin over time, cupuaçu butter that’s full of softening fatty acids, and açaí oil for free radical-foraging antioxidants. But for most shoppers (including this beauty editor) the scent is the main selling point. The body cream is fragranced with Sol de Janeiro’s Cheirosa ’62 scent, featuring nutty-sweet notes of pistachio, sandalwood, jasmine, and salted caramel. It manages to do what few gourmand fragrances can: Smell sugary without coming off cloying.

Beauty Features

EXCLUSIVE: Shani Darden Expands Beverly Hills Studio With New Aesthetics and Dermatology Services

Celebrity News

North West Debuts New Facial Faux Piercing at Yeezy Show

The Brazilian Bum Bum Cream is not only Sol de Janeiro’s bestselling product — it’s also Amazon’s number one body cream, scoring the top spot in Amazon’s list of body cream bestsellers. On TikTok, this softening salve has over 290 million views. And celebrities are all about it, too, with the body lotion earning praise from Hilary Duff, Hailey Bieber, and Selena Gomez, to name a few. It’s even earned a spot on Blake Lively’s Amazon storefront page. The body cream is so popular that Sol de Janeiro released a body oil version of the cream last winter (read our Sol de Janeiro firming oil testing review for more info).

This yummy body cream is almost never on sale, so shop it on sale before Prime Day ends tonight.

Sign up for WWD Shop’s newsletter to get the scoop on the best in beauty and style with in-depth reviews of exciting new releases and buyer’s guides to find the products you need to try ASAP.

Sol de Janeiro Brazilian Bum Bum Cream

Sol de Janeiro Brazilian Bum Bum Cream $48 $38.40 Buy Now at Amazon

Meet the Author

Claire Sullivan is the Senior Beauty and Lifestyle Commerce Editor for Footwear News and WWD, where she writes and edits beauty, fashion and lifestyle stories. She has over six years of experience as a writer and editor for national media outlets including Martha Stewart Living, Martha Stewart Weddings, InStyle, and Byrdie. She keeps her finger on the pulse of all things related to beauty and wellness, including top Amazon deals on bestselling body products, like Sol de Janeiro’s Brazilian Bum Bum Cream. Learn more about us here.

WWD Recommends

Ferran Torres Talks World Cup and That Hat

Character Study: Classic Men’s Looks with Modern Updates

Thom Browne and Teyana Taylor: Designer and Muse

CEO Talks: How Gucci Westman and David Neville Are Building a Luxury Beauty Brand for the Ages

Icebreakers with François Arnaud

Getting Ready for Marc Jacobs 2026 with Nicky Hilton

'Feud: Capote Vs. The Swans' Stars Talk Costumes and Society

Getting Ready with Kerry Washington & Michael Kors

Head to Toe: How to Style Outerwear for Everywhere

A Tour of the New Hermès Madison Avenue Flagship

Adidas Terminates Yeezy Partnership With Ye With Immediate Effect

Louis Vuitton Launches New Exhibition in NYC

Willy Chavarria Takes Us Backstage of His Energetic SS23 Collection Minutes Before Showtime

Head To Toe: Transitioning Your Wardrobe

A closer look at LaQuan Smith's new collection and designing for Beyonce

WWD Report Card: Beyoncé’s Fashion ‘Renaissance’

Men’s Spring 2023 Trend: Skin Show

‘RuPaul’s Drag Race’ Stars Kim Chi and Trixie Mattel Launch Beauty Collaboration

Zoey Deutch Shares Her Red Carpet Favorites and What it's Like Backstage at the Met Gala

A Look at Serena Williams’ Best On-Court Tennis Outfits Over the Years

Megan Fox’s Best Fashion Moments Over the Years

WWD Report Card: Selena Gomez’s Fashion Evolution

The Biggest Fashion Collaborations of 2022 — So Far

5 Things To Know About The Louis Vuitton And Nike Air Force 1 Sneaker Collection

LAUNCH PAD: First Look at the New J. Crew

WWD Report Card: Brad Pitt vs Ryan Gosling

Report Card: Rating the Looks from Paris Couture Week

First Impressions: Paris Men’s Spring 2023 | Day 5 | Kenzo, Hermès, Thom Browne

First Impressions: Paris Men’s Spring 2023 | Day 4 | Junya Watanabe, Dior, Officine Generale

First Impressions: Paris Men’s Spring 2023 | Day 3 | Issey Miyake, Amiri

First Impressions: Paris Men’s Spring 2023 | Day 2 | Lemaire, Givenchy, Reese Cooper

First Impressions: Paris Men’s Spring 2023 | Day 1 | John Elliott, EgonLab

First Impressions: Milan Men’s Spring 2023 | Day 2 | Versace, Fendi, Armani, MSGM

First Impressions: Milan Men's Spring 2023 | Day 1

First Impressions: Milan Men’s Spring 2023 | Day 3 | Etro, Prada, JW Anderson

Hot Summer Bags

WWD + Beauty Inc. at Cosmoprof 2022

On the Red Carpet at the 2022 Met Gala: All the Looks

'And Just Like That' Costume Designers Talk Process for New HBO Show

Netflix's 'Halston' Costume Designer Talks Working with Ewan McGregor

Video: J Balvin on the Deeper Meaning of the J Balvin x Air Jordan 1 Sneaker

Video: How Princess Diana’s Fashion Choices Hinted at What Was Happening Behind Palace Doors

Video: Do These Outrageous Celebrity Fashion Looks Hold Up?

Video: Sarah Cooper — Writer, Comedian, Trump Impersonator, and More

Video: Bob the Drag Queen Grades Legendary Fashion Looks

Video: Supreme Court Style: Inside the Legacy of Ruth Bader Ginsburg's Collars

Video: The Origins of French Girl Style à la Chanel

Video: WWD Presents 'Creating Queer'

Video: Model Shaun Ross Talks Diversity in the Fashion Industry

Video: Fashion for All CEO Hannah Stoudemire On Her #BreakingtheSilence Campaign⁣

These Inclusive Face Masks Provide Functional PPE to All Frontline Workers

Most Popular

WWD

Get all the top news stories and alerts straight to your inbox.

Enter your Email

By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services. // This site is protected by reCAPTCHA Enterprise and the Google Privacy Policy and Terms of Service apply.

Sol de Janeiro’s Brazilian Bum Bum Cream Is the Last-Chance Amazon Prime Day Deal You’ll Want to Shop Today

Recent Articles by Claire Sullivan

Related Articles

Sol de Janeiro Brazilian Bum Bum Cream

Meet the Author

Tags

WWD Recommends

Ferran Torres Talks World Cup and That Hat

Most Popular