Fashion

At Art Basel Paris, Louis Vuitton Pairs Artworks With the Bags They Inspired

Business

Ferragamo Reports Weak Q3

Fashion

Dolce & Gabbana and Mytheresa Debut Holiday Capsule Collection

Shop
Fashion

Nike’s Collection of Stylish, Space-Efficient, and Durable Backpacks Will Help Them Rule the School This Year

If your kid — or college student — needs a cool-yet-practical bag before starting a new academic chapter, the Swoosh brand offers dozens of trendy solutions they're sure to love.

By Stacia Datskovska Plus Icon

Stacia Datskovska

Senior Commerce Writer for WWD

Recent Articles by Stacia Datskovska

View All

August 19, 2026, 2:33pm

Add us as a Google Preferred Source

a woman and a boy wearing best nike backpacks for kids and adults; shop nike bags, backpacks for school, college online

Courtesy Nike

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission.

Suppose your child doesn’t have a backpack to wear to the first day of school and every day after, even though the new academic year is right around the corner (if not already here in many states).

You purchased the binders, folders, and sneakers, but perhaps a cool enough carrier for all of these essentials hasn’t surfaced quite yet. Nike is coming in hot to treat the student in your life — elementary, college, or otherwise — to a wide range of said backpacks, complete with speedy shipping; free store pickup on online orders; and 60-day returns for all Nike members, should they, out of pickiness, desire a different size or colorway.

Sneaker News

Nike's Classic Air Maxes Are Getting New Releases With Iced-out Details and Swoosh Charms for Winter

Sneaker News

Nike Will Honor Kobe Bryant Through Day of the Dead Sneaker

Best Backpacks for Kids, Teens, and Adults at Nike

best for after-school ballers

Nike Varsity Elite Printed Backpack

Buy Now at nike $100 Jump to Details

best for boldness

Nike Brasilia Backpack

Buy Now at nike $60 Jump to Details

feminine + subtle

Nike Aura Floral Backpack

Buy Now at nike $80 Jump to Details

just a few left

Nike Sportswear RPM Backpack

Buy Now at nike Jump to Details

color-it-yourself

Nike Elemental Kids’ Backpack

Buy Now at nike $50 Jump to Details

timeless look

Nike Heritage Backpack 2.0

Buy Now at nike $40 Jump to Details

winterized option

Nike Heritage Eugene 2.0 Winterized Backpack

Buy Now at nike $65 Jump to Details

two-in-one set

Nike Air Jordan Big Kids’ Backpack and Lunch Bag

Buy Now at nike $60 Jump to Details

pencil case included

Nike Elemental Big Kids’ Backpack

Buy Now at nike $39 Jump to Details

View more +

And while the Swoosh brand prides itself on performance-ready fabrications, optimized for all the ways you stay active, it also knows a thing or two about trend-aligned looks. That’s why Nike’s Bags & Backpacks category (260-plus products strong, we should add) is bursting at the seams with graffiti-evoking doodles; quiet-luxury, woven exteriors; runway-approved hues; and other covetable touches.

become a nike member for free

If your daughter has a soft spot for floral designs, she’ll adore the Aura Backpack, and if your son needs a storage solution specifically for shuttling his basketball gear to and from practice, nothing is as fitting of an option as the Varsity Printed Backpack, outfitted in a color scheme that feels grow-up yet approachable.

explore back-to-school backpacks at nike

From oversized textbook haulers with 30-liter capacities to backpack-and-lunch bag duos for looking coordinated in the cafeteria, these practical accessories will be at their side (erm, on their backs) well beyond the last day of school.

Another guarantee: Once your kid tries out the Nike difference, they won’t be asking for a new knapsack every August.

best for after-school ballers

Nike Varsity Elite Printed Backpack

$100

Buy Now at nike

If he’s a hoop hero after class, he’s bound to appreciate this purchase, whose main compartment can comfortably store a regulation-size basketball. We love that its bottom pocket works to separate out B.O.-laden clothes and the shoes he wears during games, while a convenient trolley pass-through helps the backpack moonlight as a carry-on, too.

best for boldness

Nike Brasilia Backpack

$60

Buy Now at nike

With its 30-liter capacity, this bestseller is one of the most spacious we’ve spotted on Nike’s website — ideal for anyone who’s anticipating spending full days away from their dorm or your overachieving wunderkind with a dozen activities on the schedule.

The padded shoulder straps and laptop sleeve only contribute to the bag’s functionality, though that striking Game Royal shade, of course, is pure looks.

feminine + subtle

Nike Aura Floral Backpack

$80

Buy Now at nike

Nike never goes overboard with design details like the pictured florals, which appear delicate and considered when overlaid on all that dark pink. Blessed by a sleek, metallic logo, the item is also equipped with various chambers for housing the wearer’s go-to tchotchkes of all sizes. A loop at the top makes it easy to hang in a cubby or over a chair.

just a few left

Nike Sportswear RPM Backpack

Buy Now at nike

Overpacker? No problem. This Nike rucksack will accommodate it all. Zippers protect the precious cargo inside; a stabilizing chest strap ensures the weight of the load is evenly spread; and the padding, this time around, extends all the way down the back versus staying exclusive to the straps. A laptop of up to 15 inches will feel right at home here, and so will water bottles, tablets, notebooks, pencil cases, and other BTS necessities.

color-it-yourself

Nike Elemental Kids’ Backpack

$50

Buy Now at nike

This backpack’s standout feature is — wait for it — the fact that your child can color those illustrations in with a marker, pencil, or crayon. Doing so outside the lines is highly encouraged, seeing as how you can plop the $50 buy in the wash to clear its palette and let their imagination run wild once more.

timeless look

Nike Heritage Backpack 2.0

$40

Buy Now at nike

You can’t get more classic than an all-black backpack that hides stains and leaks while complementing practically every ‘fit under the sun. This one from Nike boasts multiple zippered pockets for writing utensils and the AirPods they can’t live without, plus a hardware ring that would benefit from a few charms of choice.

winterized option

Nike Heritage Eugene 2.0 Winterized Backpack

$65

Buy Now at nike

Just like Nike’s slew of winterized sneakers, this Heritage bag style goes the extra mile to keep itself safe from the elements with the use of water-repellent fabrics and trims. Because random downpours that send you running across the quad shouldn’t ruin your day (or damage your tech).

two-in-one set

Nike Air Jordan Big Kids’ Backpack and Lunch Bag

$60

Buy Now at nike

The best things in life come in pairs, like peanut butter and jelly, so why not get your future Michael Jordan a backpack-and-lunch box duo that spares parents from having to shop the nonnegotiables on two separate occasions? Both are adorned with the famous Jumpman logo in bright red and have athleticism in their DNA (no surprise; this is Nike we’re talking about). The brown-bag alternative also won’t let their pasta turn cold, courtesy of food-grade PEVA insulation.

pencil case included

Nike Elemental Big Kids’ Backpack

$39

Buy Now at nike

Last but not least, the Elemental Big Kids’ Backpack comes in to save the (school) day when they need to pack their bulky books, gym uniform, and fidget toys all in one place. Thanks to Nike, this place is made eye-catching and modern — just what’s needed to become king of the playground.

An attached pencil case, meanwhile, cheekily resembles a shoebox.

Sign up for WWD Shop‘s newsletter to get the scoop on the best in beauty and style with in-depth reviews of exciting new releases and buyer’s guides to find the products you need to try ASAP.

Why Trust WWD

Since 1910, WWD — often referred to as “the fashion bible” — has been the leading industry voice of authority for senior executives in the global women’s and men’s fashion, retail and beauty communities, while also informing the consumer media that cover the market. Today, WWD’s breaking news and trend coverage continues to be a trustworthy resource for both fashion insiders and consumers alike. Our shopping editors continue to uphold WWD’s editorial standards and values with quality, expert-backed product selections. Learn more about us here.

Meet the Author

Stacia Datskovska is a Senior Commerce Writer at WWD. Previously, she worked at ELLE DECOR as an assistant digital editor, covering all things luxury, culture, and lifestyle through a design lens. Her bylines over the past five years have appeared in USA Today, Baltimore Sun, Teen Vogue, Boston Globe, Food & Wine, and more. Prior to joining ELLE DECOR, Datskovska learned the ins and outs of e-commerce at Mashable, where she tested products, wrote about tentpole sales events, and curated gift guide roundups. She graduated from NYU with a bachelor’s degree in journalism and international relations. Datskovska regularly reports on seasonal accessories to shop online, backpacks for kids and adults included.

WWD Recommends

Most Popular

WWD

Get all the top news stories and alerts straight to your inbox.

Enter your Email

By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services. // This site is protected by reCAPTCHA Enterprise and the Google Privacy Policy and Terms of Service apply.

Nike’s Collection of Stylish, Space-Efficient, and Durable Backpacks Will Help Them Rule the School This Year

Recent Articles by Stacia Datskovska

Related Articles

Best Backpacks for Kids, Teens, and Adults at Nike

Nike Varsity Elite Printed Backpack

Nike Brasilia Backpack

Nike Aura Floral Backpack

Nike Sportswear RPM Backpack

Nike Elemental Kids’ Backpack

Nike Heritage Backpack 2.0

Nike Heritage Eugene 2.0 Winterized Backpack

Nike Air Jordan Big Kids’ Backpack and Lunch Bag

Nike Elemental Big Kids’ Backpack

Nike Varsity Elite Printed Backpack

Nike Brasilia Backpack

Nike Aura Floral Backpack

Nike Sportswear RPM Backpack

Nike Elemental Kids’ Backpack

Nike Heritage Backpack 2.0

Nike Heritage Eugene 2.0 Winterized Backpack

Nike Air Jordan Big Kids’ Backpack and Lunch Bag

Nike Elemental Big Kids’ Backpack

Why Trust WWD

Meet the Author

Tags

WWD Recommends

Ferran Torres Talks World Cup and That Hat

Most Popular