Fashion
McQueen Is Parting Ways With Designer Seán McGirr
Fashion
Veronica Leoni Out at Calvin Klein Collection
Business
Bruno Pavlovsky Resigns From Board of Chanel Ltd.
Coach’s New ‘It’ Bag Has Fun & Flirty Touches of This Viral TikTok Trend — So You Know It Won’t Stay in Stock for Long
This day-to-night shoulder bag is covered in crimson kisses.
By Olivia Cigliano Plus Icon
Commerce Writer and Producer for Footwear News and WWD
Recent Articles by Olivia Cigliano
- The 10 Best Quince Handbags That Will Make the Most of Your Winter-Wardrobe Budget
- 11 Best Women’s Fleece Jackets 2026 for Looking Stylish and Feeling Cozy This Winter
- The 12 Best Huggie Earrings for Women to Wear This Fall
February 29, 2024, 2:41pm
- Share this article on Facebook
- Share this article on X
- Share this article on Pin It
- Share this article on Tumblr
- Share this article on Reddit
- Share this article on LinkedIn
- Share this article on WhatsApp
- Share this article on Email
- Print this article
- Share this article on Talk
- Share this article on Facebook
- Share this article on X
- Share this article on Pin It
- Share this article on Tumblr
- Share this article on Reddit
- Share this article on LinkedIn
- Share this article on WhatsApp
- Share this article on Email
- Print this article
- Share this article on Talk
Add us as a Google Preferred Source

Courtesy of Coach
- Share this article on Facebook
- Share this article on X
- Share this article on Pin It
- Share this article on Tumblr
- Share this article on Reddit
- Share this article on LinkedIn
- Share this article on WhatsApp
- Share this article on Email
- Print this article
- Share this article on Talk
- Share this article on Facebook
- Share this article on X
- Share this article on Pin It
- Share this article on Tumblr
- Share this article on Reddit
- Share this article on LinkedIn
- Share this article on WhatsApp
- Share this article on Email
- Print this article
- Share this article on Talk
If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission.
We’d like to send out a big, juicy smooch to Coach for its new Lip Print Coach Tabby 20 Bag. An already iconic silhouette, this cute Tabby colorway comes covered in red lipstick kisses, offering a head-turning spin on this season’s abounding crimson color trend. Boasting Coach’s signature premium leather and charming details along every stitch, the day-to-night handbag is our number one crush right now — but hurry, this gem is selling out fast.
An absolute stunner, the adorable new Coach Tabby Bag with Quilting makes the case for an affordable luxury handbag that leans into red-hot color trends, without presenting overwhelmingly bold. Offering far more styling versatility than a bag that reads red all over, the lip prints are stamped in a slew of red hues, from dusty rose to rich burgundy and even soft mauves that match your favorite pink lipstick. With a closer look, you’ll also notice that each lip print is imperfect and organic-looking, as if you kissed the bag yourself, which happens to align with the viral TikTok “lipstick kiss trend” trend, where everything from fashion to home decor and romantic wrapping paper presents a DIY twist — sealed with a kiss.
You May Also Like
Related Articles

The Color Trends for Fall/Winter '28-'29 Will Look Soft But Defiant

These Collaborations Between High-End Hotels and Luxury Designers Are Worth Adding to Cart -- No Plane Ticket Required
While sumptuous white Nappa leather, plush tufts, and icy silver hardware result in a particularly posh piece for dressy occasions like a romantic date night, this Coach bag’s princess-punk inspired design adds edgy attitude to more laid-back ensembles, such as a leather jacket with cool baggy jeans.
The iconic Tabby silhouette nods to Coach’s 1970s design archives, which feels especially appropriate considering that lipstick print had a major moment in designer fashion during the same decade. In its runway origins, the feminine lipstick kiss motif was a mark of counterculture and controversy, associated with rebellious wartime glamour in the 1940s and scandalous sexuality, and even ushered the word “kitsch,” into the fashion lexicon for the first time. Today, we celebrate its whimsy in every empowering shade, as Coach’s modern iteration carries on its retro feel, while looking fresh, youthful, and sophisticated all the same.

Courtesy of Coach
Available in the comparatively small Tabby 20 shoulder bag silhouette, rather than the larger Tabby 26 size, the pout-printed flap bag features ample storage space for all your worldly possessions, without bogging you down in bulk or overwhelming your frame. Inside are two main leather-lined compartments, large enough to hold a wallet, phone, and earbuds, and held secure by a pushlock closure. There’s also a slip pocket on the back to keep smaller items handy, and a long, leather chain strap that extends the bag’s function for wear as a designer crossbody bag. If you’re looking for a unique bag that seamlessly transitions from day to night, this is it, from its compact carrying capabilities to its versatile colorway.
The Coach Tabby Shoulder Bag 20 With Quilting And Lip Print has only been available for a short time, but we’re surprised it’s still in stock, considering the product page has been eyed by a whopping 6,000 shoppers on the day upon publish of this article. A quick downward scroll reveals an outpour of rave reviews by Coach lovers who managed to get their hands on the bag. One shared, “The bag is gorgeous! I’m so glad I was able to purchase one cause these sell out so quickly. There are many compartments for holding your items! It’s not too big but great for everyday wear. 10/10.” Another customer declared the Tabby “fashion at its most decadent,” writing: “Once I received the bag I knew I made the right decision. This bag is such an eye-catcher and turns into a conversation piece everywhere I go. I love the size and look so much — it holds all my necessities.”

Coach’s kiss-covered bags were seen backstage at the Coach Spring 2024 runway show in New York City. (Photo by Don Stahl/WWD via Getty Images)
While the Tabby Shoulder Bag shines as a centerpiece among Coach’s bestselling selection of handbags, you can collect the lip print across several pieces of apparel and luxe leather accessories styles, like the Coach Penn Shoulder Bag and Coach Essential Small Zip Around Card Case — as well as an upcoming bowling bag silhouette that debuted on the Coach RTW spring 2024 runway.
Below, shop the darling lip print Tabby 20 Bag while it’s still in stock.
Sign up for WWD Shop’s newsletter to get the scoop on the best in beauty and style with in-depth reviews of exciting new releases and buyer’s guides to find the products you need to try ASAP.
Related:
Shop Coach’s New Pastel Tabby Handbags
Coachtopia by Coach Ergo Bag Review
Coachtopia Wavy Dinky Handbags
Coach Tabby Shoulder Bag 20 With Quilting And Lip Print
Coach Top-Quality Store Badge on Google: 4.6/5 stars
$450
Price upon publish date of this article: $450
Shop More Coach Lip Print Items Before They Sell Out
Coach Penn Shoulder Bag With Lip Print
Coach Top-Quality Store Badge on Google: 4.6/5 stars
$275
Price upon publish date of this article: $275
Coach Essential Small Zip Around Card Case With Quilting And Lip Print
Coach Top-Quality Store Badge on Google: 4.6/5 stars
$125
Price upon publish date of this article: $125
Coach Lip Print Tank Top
Coach Top-Quality Store Badge on Google: 4.6/5 stars
$150
Price upon publish date of this article: $150
Coach Lip Print Sweater Vest
Coach Top-Quality Store Badge on Google: 4.6/5 stars
$595
Price upon publish date of this article: $595
Why Trust WWD
Since 1910, WWD — often referred to as “the fashion bible” — has been the leading industry voice of authority for senior executives in the global women’s and men’s fashion, retail and beauty communities, while also informing the consumer media that cover the market. Today, WWD’s breaking news and trend coverage continues to be a trustworthy resource for both fashion insiders and consumers alike. Our shopping editors continue to uphold WWD’s editorial standards and values with quality, expert-backed product selections. Learn more about us here.
Meet the Author
Olivia Cigliano is a Commerce Writer & Producer at Footwear News and WWD where she writes shopping content across fashion, beauty, footwear, TikTok style trends, and more. Cigliano received her bachelor’s degree in journalism from Emerson College, and her byline can be found in publications including Elite Daily and CR Fashion Book. She is currently based in New York City. As a self-proclaimed purse addict, she’s constantly reporting on exciting handbag releases from editor-loved brands like Coach.
Tags
Sign up for WWD news straight to your inbox every day
WWD Recommends
-
EXCLUSIVE: Parfums Christian Dior Unveils Renovated 33 Avenue Hoche Headquarters
-
Shanghai Scene: What’s New?
-
By
-
-
Bar CC, From the Crane Club Team, Is Letting the Cocktails Shine
Ferran Torres Talks World Cup and That Hat
Character Study: Classic Men’s Looks with Modern Updates
Thom Browne and Teyana Taylor: Designer and Muse
CEO Talks: How Gucci Westman and David Neville Are Building a Luxury Beauty Brand for the Ages
Icebreakers with François Arnaud
Getting Ready for Marc Jacobs 2026 with Nicky Hilton
'Feud: Capote Vs. The Swans' Stars Talk Costumes and Society
Getting Ready with Kerry Washington & Michael Kors
Head to Toe: How to Style Outerwear for Everywhere
A Tour of the New Hermès Madison Avenue Flagship
Adidas Terminates Yeezy Partnership With Ye With Immediate Effect
Louis Vuitton Launches New Exhibition in NYC
Willy Chavarria Takes Us Backstage of His Energetic SS23 Collection Minutes Before Showtime
Head To Toe: Transitioning Your Wardrobe
A closer look at LaQuan Smith's new collection and designing for Beyonce
WWD Report Card: Beyoncé’s Fashion ‘Renaissance’
Men’s Spring 2023 Trend: Skin Show
‘RuPaul’s Drag Race’ Stars Kim Chi and Trixie Mattel Launch Beauty Collaboration
Zoey Deutch Shares Her Red Carpet Favorites and What it's Like Backstage at the Met Gala
A Look at Serena Williams’ Best On-Court Tennis Outfits Over the Years
Megan Fox’s Best Fashion Moments Over the Years
WWD Report Card: Selena Gomez’s Fashion Evolution
The Biggest Fashion Collaborations of 2022 — So Far
5 Things To Know About The Louis Vuitton And Nike Air Force 1 Sneaker Collection
LAUNCH PAD: First Look at the New J. Crew
WWD Report Card: Brad Pitt vs Ryan Gosling
Report Card: Rating the Looks from Paris Couture Week
First Impressions: Paris Men’s Spring 2023 | Day 5 | Kenzo, Hermès, Thom Browne
First Impressions: Paris Men’s Spring 2023 | Day 4 | Junya Watanabe, Dior, Officine Generale
First Impressions: Paris Men’s Spring 2023 | Day 3 | Issey Miyake, Amiri
First Impressions: Paris Men’s Spring 2023 | Day 2 | Lemaire, Givenchy, Reese Cooper
First Impressions: Paris Men’s Spring 2023 | Day 1 | John Elliott, EgonLab
First Impressions: Milan Men’s Spring 2023 | Day 2 | Versace, Fendi, Armani, MSGM
First Impressions: Milan Men's Spring 2023 | Day 1
First Impressions: Milan Men’s Spring 2023 | Day 3 | Etro, Prada, JW Anderson
Hot Summer Bags
WWD + Beauty Inc. at Cosmoprof 2022
On the Red Carpet at the 2022 Met Gala: All the Looks
'And Just Like That' Costume Designers Talk Process for New HBO Show
Netflix's 'Halston' Costume Designer Talks Working with Ewan McGregor
Video: J Balvin on the Deeper Meaning of the J Balvin x Air Jordan 1 Sneaker
Video: How Princess Diana’s Fashion Choices Hinted at What Was Happening Behind Palace Doors
Video: Do These Outrageous Celebrity Fashion Looks Hold Up?
Video: Sarah Cooper — Writer, Comedian, Trump Impersonator, and More
Video: Bob the Drag Queen Grades Legendary Fashion Looks
Video: Supreme Court Style: Inside the Legacy of Ruth Bader Ginsburg's Collars
Video: The Origins of French Girl Style à la Chanel
Video: WWD Presents 'Creating Queer'
Video: Model Shaun Ross Talks Diversity in the Fashion Industry
Video: Fashion for All CEO Hannah Stoudemire On Her #BreakingtheSilence Campaign
These Inclusive Face Masks Provide Functional PPE to All Frontline Workers
Most Popular
-
Apple Martin Makes Her Runway Debut at Chloé, Joining Fashion’s Famous Second Generation
-
Timberland Just Released New Día de Muertos Boots for Men and Women…
-
Amal Clooney Shines in Gold from Head to Toe at the 2026 Albies in…
-
Sarah Jessica Parker, Stevie Nicks, Nicole Ari Parker and More Attend…
WWD
Get all the top news stories and alerts straight to your inbox.
Enter your Email
Sign Up Sign Up
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services. // This site is protected by reCAPTCHA Enterprise and the Google Privacy Policy and Terms of Service apply.