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Target Still Has Diane von Furstenberg’s Iconic and Flattering Wrap Dress in Stock in Gorgeous Patterns — But Sizes Are Selling Fast
The limited-edition home and style collection is going viral on TikTok.
By Fernando Snellings Plus Icon
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March 25, 2024, 1:50pm
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The most talked-about Target collection has officially landed: Diane von Furstenberg’s collaboration with Target is finally available to shop with gorgeous fashion and home finds you don’t want to miss.
Von Furstenberg, working with her granddaughter and muse of the house, Talita, has created an over 200-piece collection with Target that includes womenswear, baby clothing, homewares, and furniture. With most clothing priced under $50 and made-to-order furniture starting at $300, the collection is already a fashion lover’s favorite.
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Our editors are excited to see that the wrap dress, a DVF staple, is also included in the collection, coinciding with its 50th anniversary. Originally created in 1974 and retailing at the time for $80, the wrap dress is an iconic silhouette. Inspired by wrap tops often seen on ballet dancers, von Furstenberg first created the wrap style in a top, then pants, ultimately creating the dress we know and love. “Then it became crazy. At 27, I was making 25,000 wrap dresses a week.” von Furstenberg previously told WWD.
Shorty after its inception, the DVF wrap dress made cameos on screen: Actress Cybill Shepherd wore it in “Taxi Driver,” and years later, it was seen on stars in “Sex and the City,” “Gilmore Girls,” and “Friends.” Notable names like Michelle Obama, Kate Middleton, Oprah, Paris Hilton, Madonna, have also worn the dress, speaking to the silhouette’s versatile, timeless design and universally flattering fit.
The wrap dress has been done in designs that range from stars, cubic and python prints, among others, offering options for whatever suits your fancy. For the Target collection, the wrap dress is available in long sleeve and sleeveless styles. The wrap dress comes in a midi length, hitting right below the knee and in a variety of prints, from a blue geometric sea twig to a cherry red ginkgo. The collaboration has been huge on TikTok, with users sharing their hauls in a variety of videos across the app.
DIANE, guuuuurrrl you did your thing with this collection!! Everything from the Diane von Furstenberg for Target collection is CUTE. Grab your keys and get to Target! 🔥🔥 #dianevonfurstenbergtarget #dianevonfurstenbergdress #targettryonhaul2024 #targetdresses
Apart from the wrap dress, Target’s Diane von Furstenberg collaboration is also full of chic home finds we’re eyeing for spring, including trays with geometric patterns, serving stands, and statement pieces of furniture done in the designer’s archival prints.
The DVF x Target collection is live to shop, but sizes and styles are selling out quickly — we’ve rounded up the best items you can still buy now.
Sign up for WWD Shop’s newsletter to get the scoop on the best in beauty and style with in-depth reviews of exciting new releases and buyer’s guides to find the products you need to try ASAP.
Diane von Furstenberg Collared Sleeveless Sea Twig Blue Sweaterknit Midi Wrap Dress
Target Top-Quality Store Badge on Google: 4.6/5 stars
$45.00
Price upon publish date of this article: $45.00
Diane von Furstenberg Arrow Geo Green Melamine Rectangle Serving Tray
Target Top-Quality Store Badge on Google: 4.6/5 stars
$20.00
Price upon publish date of this article: $20.00
Diane von Furstenberg Halter Tie Neck Ginkgo Yellow Sweaterknit Midi Dress
Target Top-Quality Store Badge on Google: 4.6/5 stars
$40.00
Price upon publish date of this article: $40.00
Diane von Furstenberg Women’s Long Sleeve Midi Arrow Geo Green Wrap Dress
Target Top-Quality Store Badge on Google: 4.6/5 stars
$50.00
Price upon publish date of this article: $50.00
Diane von Furstenberg Reversible Reusable Bag
Target Top-Quality Store Badge on Google: 4.6/5 stars
$10.00
Price upon publish date of this article: $10.00
Diane von Furstenberg Collared Sleeveless Vintage Weave Neutral Sweaterknit Midi Wrap Dress
Target Top-Quality Store Badge on Google: 4.6/5 stars
$45.00
Price upon publish date of this article: $45.00
Courtesy image
Diane von Furstenberg Collared Sleeveless Ginkgo Cherry Tomato Sweaterknit Midi Wrap Dress
Target Top-Quality Store Badge on Google: 4.6/5 stars
$45.00
Price upon publish date of this article: $45.00
Diane von Furstenberg Long Sleeve Midi Sea Spots Black Wrap Dress
Target Top-Quality Store Badge on Google: 4.6/5 stars
$50.00
Price upon publish date of this article: $50.00
Diane von Furstenberg Geranium Leaf Upholstered Task and Office Chair
Target Top-Quality Store Badge on Google: 4.6/5 stars
$250.00
Price upon publish date of this article: $250.00
Diane von Furstenberg V-Neck Ginkgo Cherry Tomato Maxi Dress
Target Top-Quality Store Badge on Google: 4.6/5 stars
$38.00
Price upon publish date of this article: $38.00
Diane von Furstenberg ’90s Shift Pink Modern Geo Mini Dress
Target Top-Quality Store Badge on Google: 4.6/5 stars
$35.00
Price upon publish date of this article: $35.00
Diane von Furstenberg Halter Tie Neck Neutral Poppy Sweaterknit Midi Dress
Target Top-Quality Store Badge on Google: 4.6/5 stars
$40.00
Price upon publish date of this article: $40.00
Diane von Furstenberg Neutral Marble Stone Lazy Susan Serving Stand
Target Top-Quality Store Badge on Google: 4.6/5 stars
$30.00
Price upon publish date of this article: $30.00
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Meet the Author
Fernando Snellings is a contributing beauty and fashion writer for WWD. An alumni of the School of Visual Arts, Snellings has worked in various roles in the fashion industry for several years. As a freelance writer, he actively keeps his finger on the pulse on the latest fashion and beauty trends, including limited-edition collaborations with top retailers like Target.
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