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Black Friday Mattress Sales: The Best Early Deals and What to Expect This Year

Because a good night's sleep is priceless.

By Olivia Cigliano Plus Icon

Olivia Cigliano

Commerce Writer and Producer for Footwear News and WWD

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November 9, 2023, 2:58pm

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Updated November 9th, 2023: This article on best Black Friday mattress deals was updated with more information about what to expect for Black Friday 2023 and new product picks for the best early mattress deals you can shop now.

Black Friday, which we consider the savvy shopper’s Super Bowl, is fast approaching. One of the biggest perks of the shopping event is all the Black Friday and Cyber Monday mattress deals you can score. Mattresses are pricey investment pieces, but they’re of utmost importance for quality sleep and your overall health, which is why annual Black Friday mattress sales are too good to pass up. If you’re manifesting better sleep in the new year, you’re in luck, because you can jump on early Black Friday deals on mattresses right now from the sleep experts at Sealy, Casper, Birch, and more.

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Ahead of the official Black Friday mattress sales, we’re spotting early bird mattress deals that hint to even bigger savings at the end of the month. For instance, Casper is holding a flash sale with site-wide discounts up to 25 percent off right now, while Nectar is offering up to 40 percent off on all kinds of bedding staples. We’re also seeing stellar price drops and secret deals across some of the biggest brands in bedding, including Tempur-Pedic, Purple, Avocado. And, if you prefer to shop essentials at home retailers like Amazon, Walmart, Wayfair, or Target, there are plenty of discounts on bed builders to shop now, like mattresses and high-value bundles that include pillowcases, duvet covers, and bed sheets.

Black Friday is just a few weeks away, but deals are already rolling in. If you’re in the market for a new mattress ASAP, don’t miss out on Wayfair’s amazing early sale that knocks $740 off Sealy’s popular memory foam mattress. You can also snag price slashes on mattresses up to 40 percent off right now from sites like Mattress Firm, Nectar, Dreamcloud, Birch, and Casper.

Trust us, you won’t want to miss out on major mattress sales on Black Friday. Ahead, check out the best early Black Friday mattress deals to shop right now, in case the good stuff sells out on November 24th.

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Top Early Black Friday Mattress Deals of 2023

Best Black Friday Mattress Deals - What Sales to Expect for 2023

Courtesy of Wayfair

Sealy to Go Medium Memory Foam Mattress in a Box

Wayfair Top-Quality Store Badge on Google: 4.5/5 stars

$459.99 $1,199 62% off

Buy Now At Wayfair

Sealy’s 12” mattress is already seeing Black Friday-worthy discounts over 60 percent off from Wayfair. This one delivers to your door in a compact box and rolls out to a medium-soft feel from memory foam that contours to your body.

What testers say: “Great mattress. It expanded to true form within minutes. Super comfortable too. I would definitely recommend this mattress. You don’t have to wait 48 hours to sleep on it.”

Price upon publish date of this article: $459.99

Best Black Friday Mattress Deals - What Sales to Expect for 2023

Courtesy of Casper

Casper Hybrid Mattress Bundle

$1,457.25 $1943 25% off

Buy Now At Casper

Snag 25 percent off this bargain bundle from Casper ahead of the Black Friday mattress sales. It comes with the brand’s Original Hybrid Mattress, mattress pad, and waterproof mattress guard.

What testers say: “I’ve had this mattress for a week and I’ve never slept better! It feels pretty firm to the touch but it’s somehow SO comfortable still. I sleep on my stomach and my husband sleeps on his side and we both love it so much. Highly recommend!”

Price upon publish date of this article: $1,457.25

Best Black Friday Mattress Deals - What Sales to Expect for 2023

Courtesy of Burch

Birch Natural Mattress

$1,699 $2,123 20% off

Buy Now at Birch

The Natural Mattress from Birch is over $400 off right now. It’s unique to most other options on the market for its soft fabrication of natural latex, fire-retardant wool, and moisture-wicking cotton.

What testers say: “This is the most comfortable mattress I’ve ever slept on. It’s the perfect firmness; not to firm, not too soft. I love the materials — no gross fiberglass. There’s no comparison. I look forward to bedtime ever day.”

Price upon publish date of this article: $1,699

Best Black Friday Mattress Deals - What Sales to Expect for 2023

Courtesy of Purple

Purple Newday Mattress

Purple Top-Quality Store Badge on Google: 4.4/5 stars

$995 $1,295 23% off

Buy Now At Purple

The Newday Mattress from Purple’s Essential Collection features GelFlex Grid technology that molds to your body for pressure point relief and full-body support.

What testers say: “After dealing with severe headaches, neck, shoulder, and back pain for many months, I decided to give the Purple mattress a try. After a short adjustment period (about a week) I realized I was waking up pain free!! This mattress is a game-changer. Supportive yet gives exactly where you need it. My husband likes it too! Thank you Purple.”

Price upon publish date of this article: $1,165

Best Black Friday Mattress Deals - What Sales to Expect for 2023

Courtesy of Amazon

Amazon Basics Gel Memory Foam Hybrid Mattress

Amazon Top-Quality Store Badge on Google: 4.5/5 stars

$338 $420 20% off

Buy Now At Amazon

The 12-inch Hybrid Mattress from Amazon Basics is currently marked down to its lowest price all season. You’ll feel the difference from its cooling gel-infused layer of medium-firm memory foam and corner steel coils that add extra airflow.

What testers say: “I have slept on very expensive mattresses but this has been my favorite so far. I have had this for a year now and it’s still like the day I got it. No sagging or anything. I use a metal bed frame with metal bars going across to support the bed which I think does help. For the price this mattress cannot be beat.”

Price upon publish date of this article: $338

Best Black Friday Mattress Deals - What Sales to Expect for 2023

Courtesy of Dreamcloud

Dreamcloud Hybrid Mattress

Dreamcloud Top-Quality Store Badge on Google: 4.5/5 stars

$799 $1,332 40% off

Buy Now At Dreamcloud

Dreamcloud’s Hybrid Mattress boasts over 8,000 five-star reviews and is $533 off — for now! Topped with quilted cashmere and cushioned with gel memory foam and innerspring coils, this deal is hard to beat.

What testers say: “So glad that we made this purchase! My husband has a horrible sciatica problem and I suffered from night sweats with our last mattress. This bed has been a literal dream! No more night sweats! My husband isn’t hobbling out of the bed in the mornings and my sleep has been much more restful!”

Price upon publish date of this article: $799

Best Black Friday Mattress Deals - What Sales to Expect for 2023

Tempur-Pedic Tempur-Adapt Mattress

Tempur-Pedic Top-Quality Store Badge on Google: 4.2/5 stars

$1,999 $2,199 9% off

Buy Now At Tempur-Pedic

Save $200 on Tempur-Pedic’s innovative adaptive mattress. Not only does it conform to the shape of your body, it softly distributes your weight to relieve pressure, while it adapts to your body temperature for an ultra-cool and comfortable night of sleep.

What testers say: “This mattress is amazing! It’s a little firm when you first jump into bed, but after a few seconds, you sink in a bit and it is the absolute best. Buying this mattress was the best decision I’ve made. I sleep so much better every night.”

Price upon publish date of this article: $1,999

Best Black Friday Mattress Deals - What Sales to Expect for 2023

Nectar Memory Foam Mattress

Nectar Top-Quality Store Badge on Google: 4.2/5 stars

$659 $1,099 40% off

Buy Now At Nectar

Nectar’s 40 percent off flash sale is offering steep savings on the Memory Foam Mattress. You’ll get all the perks of the brand’s specially-crafted bed builders, which feature cooling toppers, gel memory foam, seven-inch stability layers, and a shift-proof base. But be sure to act fast, because this deal is so good, it could disappear soon.

What testers say: “This mattress has exceeded our expectations for comfort and quality. It’s so lightweight, which also allows for easier changing of the sheets and makes it ideal for older folks who may struggle with fighting the weight of an old spring mattress. I haven’t slept this well in I don’t know how long. As an added bonus, my husband doesn’t snore anymore!”

Price upon publish date of this article: $659

Best Black Friday Mattress Deals - What Sales to Expect for 2023

Beautyrest Pressuresmart 2.0 Firm Mattress

$899.99 $1,399.99 36% off

Buy Now At Mattress Firm

As part of Mattress Firm’s early Black Friday mattress deals, the Beautyrest Pressuresmart mattress is price dropped by $500 right now. It’s recommended for those who often sleep on their back and stomach, because its Carbonboost Foam technology offers supreme pressure relief, which, aside from feeling firm yet supple, can reduce acid reflux, sleep apnea, pain, storing, and dreadful nights of tossing and turning.

What testers say: “The exact firmness I need, couldn’t be better. Quality is a priority and this mattress is on point. Great customer service and delivery too.”

Price upon publish date of this article: $899.99

Top Black Friday Mattress Deals to Expect for 2023

Prices tend to hit all-time-lows during Black Friday and Cyber Monday mattress sales. A little-known secret is that some Black Friday mattress sales arrive weeks in advance, so if you’re a savvy shopper in need of a better night’s sleep, we’re eyeing some early deals to shop before the holiday season chaos kicks in.

Between last year’s whopping discounts and impressive early deals, it’s a safe bet that Black Friday and Cyber Monday 2023 mattress deals will be epic. Make sure to bookmark this page to check back for new deals, because we’ll continue to update it with more Black Friday mattress sales all the way through the holiday shopping event.

Is Black Friday the Best Time to Buy a Mattress?

Absolutely. Mattresses are non-negotiable home essentials, but they can run you a pretty penny. It’s always a smart move to grab a new mattress while prices are low, and Black Friday mattress sales always deliver on steep steals that aren’t available during other sale events. While mattress brands offer reduced prices during holiday weekends like Memorial Day, Labor Day, and the Fourth of July, you won’t find discounts quite as good as Black Friday sales. Brands and mattress retailers often markdown a wider selection during Black Friday — or better, their entire site — so you’ll have a much better chance of picking out a mattress that’s perfectly tailored to your sleep and comfort needs.

During Black Friday, there are often irresistible deals that include free shipping, along with limited-time holiday bedding bundles that aren’t offered during any other time of year. Whether you’re looking to upgrade your sleep quality in the new year or you’re furnishing a new home, Black Friday is always prime time to snag the best mattresses at a discount.

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Meet the Author

Olivia Cigliano is a Commerce Writer & Producer at Footwear News and WWD where she writes shopping content across fashion, beauty, footwear, TikTok style trends, and more. Cigliano received her bachelor’s degree in journalism from Emerson College, and her byline can be found in publications including Elite Daily and CR Fashion Book. She is currently based in New York City, where she closely follows shopping trends and monitors major sales events, like Black Friday mattress deals. She updated this article on Black Friday mattress sales on November 9th, 2023, to include new information about what to expect from this year’s sales, along with new early discounts from top brands.

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