Good news: Memorial Day Weekend is right around the corner, bringing with it later sunsets, beach escapes, and peak Aperol Spritz season. That means it’s officially time to shop for all your summer footwear. If you’re after affordable shoes that look luxe while tapping into this season’s top sandal trends, H&M’s latest summer shoe collection should be your first stop. From minimalist, designer-inspired flip-flops to standout styles with on-trend fringe and gold hardware detailing, H&M is serving up lust-worthy sandals for summer — all for under $40.

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This summer, the flip-flop sandal trend shows no signs of slowing down. Its high-fashion revival began with The Row’s minimalist leather thong sandals, first introduced back in its Spring 2021 collection. Since then, the brand has gradually refined the style into a sleek wardrobe staple that embodies quiet luxury. By the Spring/Summer 2025 season, thong sandals and flip-flop inspired summer shoes fully cemented their status across the fashion month runways — from Alaïa to Sportmax and beyond.

H&M Coated Flip-Flops

$29.99

Buy Now at H&M

H&M Embossed Flip-Flops

$24.99

Buy Now at H&M

H&M Motif-Detail Sandals

$39.99

Buy Now at H&M

H&M Silver Embossed Flip-Flops

$24.99

Buy Now at H&M

H&M Fringe-Trimmed Sandals

Buy Now at H&M $39.99

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Meet the Author

Lauren Alexis Fisher is the Senior Style Commerce Editor at WWD and Footwear News, where she writes and edits fashion, beauty, and lifestyle stories. Previously, she served as Senior Editor at Cosmopolitan and Market Editor at Harper’s BAZAAR, where she oversaw digital content from fashion features to news and product reviews. With over a decade of experience as a digital fashion editor, she’s an expert in scouring the internet for the greatest emerging brands, top-rated products, and latest trends to shop.

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H&M Just Launched a Summer Shoe Collection of Trending Under-$40 Flip-Flops

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H&M Coated Flip-Flops

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