Sure, you might already be the lucky owner of a bestselling running shoe, but it’s not the only thing that will get you to the finish line in your fastest time yet. The right pair of socks is just as important for ensuring your every footfall feels supported, while keeping toes cool during a hotter-than-average summer. Thanks to On’s crew-length collaboration socks with Loewe, you can reap all these benefits — plus a trendy look that can also compliment a pair of casual retro kicks on your rest days.

The Loewe Socks from On originally debuted in May 2025, as part of the brands’ latest drop of ready-to-wear performance gear that spotlighted the Cloudventure Loewe 2 sneaker: one of the best On shoes to wear right now. The fresh sneaker treats a beloved On silhouette to Loewe’s high-end designer sensibilities and is equipped with signature Speedboard technology capable of boosting runners’ speed while doling out all-day comfort, as well as a cushy Zero-Gravity foam midsole that absorbs impact. Chances are, you’ve overlooked the collab’s socks that are a match made in heaven for the Cloudventure Loewe 2 and all the other shoes you have on rotation… until now.

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On x Loewe Socks in Blue

$70

Buy Now at on

Price upon publish date of this article: $70

The must-have socks are crafted out of ultra-plush terry with considerable thickness and a ribbed texture (that you can make even more trend-aligned by scrunching them up at the ankles). Color-wise, the choices on offer fit every style sensibility under the sun: whether you’re looking for a neon-green pair to contrast with your white sneakers and help you stay more visible during night runs, a toffee-hued one that nods to Pantone’s 2025 Color of the Year, or an ivory variety that, like a sartorial chameleon, can even pair with your go-to dresses.

While many socks on the market bank only on aesthetics, this is far from the truth when it comes to On’s Loewe Socks. Built-in arch support plus a naturally compressive feel will keep things tight, streamlined, and optimized for speed and endurance as far as your runs go. And, in line with On’s “Soft Wins” campaign, softness is a priority: because athletic training doesn’t have to feel punishing and arduous. “This everyday item deserves top-drawer status,” On writes in the product description, and we couldn’t agree more. So that you don’t forget about their designer DNA, the socks also feature chic debossing of both brands’ logos.

Go higher and faster this season, with the On x Loewe Socks. Courtesy On

Anxious over that $70 price tag, especially considering the fact that we just saw tons of women’s socks discounted to under-$10 levels during Amazon’s Prime Day? We’re here to assure you they’re very much worth the investment, as compared to designer-sock counterparts in the three figures that lack the functionality of On and Loewe’s creations. Like all of On’s top-selling selections, this one’s made to last through hundreds of washes and dozens of marathons. We’ll venture so far as to say the purchase will truly knock your socks off.

Besides the buzzy Loewe release in May — the second installment of a collaborative capsule that was first introduced to the world two years ago, to much fanfare — On has maintained popularity and relevancy in the footwear world through a series of key moves. In 2024, it tapped Zendaya as a brand partner, following On sneakers’ multiple appearances in the cult-favorite film “Challengers,” where the star played the protagonist role. Furthermore, highly anticipated On launches never fail to ace today’s trends while staying true to the company’s core values. A butter-yellow spin on the Cloud 6 shoe was unveiled for the summer, right when the shade’s pastel glory was being flaunted on red carpets and runways; also this season, we were blessed with the On Cloudnova 2 sneaker in Orchid, another trending, soft-spoken color approved by fashion insiders and editors worldwide. As for celebrities who have spent their own money on On’s most prized styles, the list runs long: including Emily Ratajkowski, Oprah, Jill Biden, Lucy Hale, and beyond.

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The On x Loewe partnership itself is also getting major traction. In a previous Lyst Index trend report, the On Cloudtilt Loewe 2 shoe was deemed the hottest product for 2024’s Q2. The Cloudventure Loewe 2 is seeing a similar surge in interest, being pretty much sold out in both women’s and men’s sizes across most colorways.

All this is to say: Get your own Loewe Socks from On while the getting’s good (the small size in Ivory is already gone). Then, lace up your running shoes over the new wardrobe additions and crush all your athletic goals in style.

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On x Loewe Socks in Black

$70

Buy Now at on

Price upon publish date of this article: $70

On x Loewe Socks in Blue

$70

Buy Now at on

Price upon publish date of this article: $70

On x Loewe Socks in Toffee

$70

Buy Now at on

Price upon publish date of this article: $70

On x Loewe Socks in Green

$70

Buy Now at on

Price upon publish date of this article: $70

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For more than 75 years, Footwear News has been the shoe authority. Our coverage spans top industry news, retail trends, head-to-toe fashion, athletic and outdoor analysis, and more. Footwear News’ global network of editors has carefully curated all product selections featured using our expansive brand knowledge and thorough research to find quality, long-lasting items.

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Meet the Author

Stacia Datskovska is a Senior Commerce Writer at WWD and FN. Previously, she worked at ELLE DECOR as an assistant digital editor, covering all things luxury, culture, and lifestyle through a design lens. Her bylines over the past five years have appeared in USA Today, Baltimore Sun, Teen Vogue, Boston Globe, Food & Wine, and more. Prior to joining ELLE DECOR, Datskovska learned the ins and outs of e-commerce at Mashable, where she tested products, covered tentpole sales events, and curated gift guide roundups. She graduated from NYU with a bachelor’s degree in journalism and international relations. Datskovska frequently covers new footwear and accessory releases, including those in the On universe.

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